Air Aware Labs out in the world

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March 29, 2024

Welcome to the sixth edition of our newsletter, as we venture out into the world beyond Zinc.

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Stay connected with Air Aware Labs and follow our journey toward cleaner air. If this article sparked your interest, feel free to reach out!

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Newsletters
Louise Thomas
July 3, 2026

Air Aware Labs wins big!

Welcome to the sixty-fifth edition of our newsletter, as we win a climate innovation prize, build up work on women's health and launch a partnership with Diamond League! This newsletter is aimed at investors, collaborators, future hires and early adopters of our products.

Sport
Dr Will Hicks
July 2, 2026

Air Aware Labs to provide air quality data for London Diamond League

As thousands of fans head to London Stadium for this year's London Diamond League, elite athletes will be preparing for every aspect of competition, from training and nutrition to the weather on race day. This year, Air Aware Labs is adding another important layer to that picture by providing live air quality data, helping make the invisible visible for athletes, spectators and organisers alike.

Media coverage
Louise Thomas
June 29, 2026

CEO Featured in Executives Diary: Louise Thomas knows impact won't get you funded

Louise Thomas knows the word “impact” will clear a room of investors faster than a fire alarm. She also knows that, on its own, moral urgency rarely moves a term sheet from maybe to yes. So when she pitches Air Aware Labs to potential backers, she does not lead with saving the world. She talks about the billions spent annually on health, fitness, chronic disease management, and performance optimization. Then she points to something those massive markets barely measure: the air people actually breathe while they exercise, commute, and live their daily lives.She is building a business on that blind spot. Not the feel-good story about clean air as a human right, but the hard commercial logic hidden inside eight million annual deaths from air pollution. The Blind Spot Worth Billions.

Air Aware Labs out in the world

Welcome to the sixth edition of our newsletter, as we venture out into the world beyond Zinc.

Louise Thomas
March 29, 2024

Welcome to the sixth edition of our newsletter, as we venture out into the world beyond Zinc. This newsletter is aimed at investors, collaborators, future hires and early adopters of our products.

Shockingly, almost every new school in England has dangerous air pollution levels, increasing risks of diminished attention spans and long-term dementia risk, as recent studies highlight. Someone in the world develops dementia every 3 seconds. However, a landmark study ranks reducing personal exposure to air pollution as the second most effective measure we can take to prevent it. This is an incredibly compelling reason for our proposed solution to reduce personal exposure. At Air Aware Labs, we're committed to ensuring that the benefits of education, travel, and outdoor activities aren't compromised by poor air quality. Please join us on our mission.

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Hot off the press

  • we have kicked off our first funding round - raising £300k pre-seed. The SEIS/EIS* form is in, we're finalising our first investor paperwork, we're ready for more. Big shout out to FounderCatalyst for all their support. Please talk to us if you are interested in investing!
  • we have been accepted onto the Sustainable Ventures programme, where we will receive guidance on everything from investment readiness, to marketing and business planning. We'll be joining an amazing cohort of five early-stage sustainability and climate tech start ups. Thank you to London Borough of Lambeth for funding this initiative
  • we are completing our list of advisers. Although our core team has vast expertise from science and medical through to product and tech, we recognise we need support in other areas. We have one slot remaining - a machine learning adviser, so if you think that's you, let's talk! We'll be profiling our advisers over the next few newsletters.

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Go with us towards clean air

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Meet the advisers

Having profiled our founding team members over the past five issues, we are now starting to introduce our wonderful advisers. This week we are meeting Dan Hardy our atmospheric chemistry adviser. Dan is a Zinc fellow and has been a huge support over the past 5 months - from introducing us to PhD students to support our work to helping us with our financial planning. He is founder of Microsol, a scientific start-up that characterises aerosol particles at the single particle scale. He also runs the EPSRC Centre for Doctor Training in Aerosol Science. He is excited about working with Air Aware Labs on our shared challenges of innovation in the world of air pollution.

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Get in touch

Please follow Air Aware Labs to stay in touch with our progress. If anything in this newsletter has piqued your interest, please send me (Louise Thomas) or William Hicks a message!

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More newsletters

Although the Venture Builder has finished, we will never forget our fellow ZINC teams.  Please read and subscribe to newsletters of others in cohort 7:

*SEIS and EIS are schemes that offer tax relief for investors in early stage companies