Air Aware Labs heats up

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August 2, 2024

Welcome to the fifteenth edition of our newsletter - just as we've hit 1000 followers! This newsletter is aimed at investors, collaborators, future hires and early adopters of our products.

Stay Connected with Air Aware Labs

Stay connected with Air Aware Labs and follow our journey toward cleaner air. If this article sparked your interest, feel free to reach out!

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Louise Thomas
March 13, 2026

Air Aware Labs brings female leadership

Welcome to the fifty-seventh edition of our newsletter, as we focus on women's health, have our fifth blog published by the World Economic Forum and continue our preparations to launch our AirCoach feature! This newsletter is aimed at investors, collaborators, future hires and early adopters of our products.

Sport
Dr Will Hicks
March 10, 2026

World Economic Forum: Wearables measure a range of useful data – but are they missing the full picture?

The World Economic Forum asked us to write around wearable tech such as smart watches and rings, and how air pollution data could be integrated to give an all-round view on an individual's health. Wearables could soon measure environmental factors such as air pollution, heat and noise, which all strongly influence performance, recovery and health. Research links short-term air pollution exposure to reduced heart rate variability, increased atrial fibrillation risk and slower race times. Environmental exposure-aware platforms can empower individuals, improve equity, inform city planning and enable preventive healthcare at scale.

Sport
Dr Will Hicks
March 12, 2026

Air pollution during the London Marathon: what the data shows

Road closures during the London Marathon reduce traffic and often improve air quality along the route, though effects vary by pollutant and location.

Air Aware Labs heats up

Welcome to the fifteenth edition of our newsletter - just as we've hit 1000 followers! This newsletter is aimed at investors, collaborators, future hires and early adopters of our products.

Louise Thomas
August 2, 2024

Welcome to the fifteenth edition of our newsletter - just as we've hit 1000 followers! This newsletter is aimed at investors, collaborators, future hires and early adopters of our products.

With the start of the Olympics, attention has been turning to the impact of pollution, including air pollution, on athletes. Our seventh article highlighted this impact - both short term on performance and long term on health. Exposure to elevated levels of particulate matter in the run up to a race can reduce performance by 1-2%, which can easily be the difference between a podium position or no medal. Our first product AirTrack now puts athletes in control of their exposure. Please join us on our mission - Personalising Air Quality, for everyone.

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Hot off the press

  • we've launched AirTrack! This has been a huge amount of work by the team. Users can now sign up for a personal dashboard showing their recent activities so they can compare their exposure levels in different places and at different times. We are testing premium features and will be making more of a splash when these are ready!
  • Louise is getting familiar with appearing on podcasts. Not something she imagined doing a few months ago but a pleasant experience! We will post links to the podcasts when ready. She also pitched at an event for Lambeth Council on greening the night economy - given air pollution concentrations are typically at their highest in the evenings, this was topical
  • we've been highlighted as one of 21 start ups to watch by ClimateHack. We also covered innovation in air pollution in our associated blog last night. If you enjoy this newsletter and want more, do subscribe to our blog for more updates on air pollution!

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Go with us towards clean air

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Meet our users

Meet Kaja Milczewska, one of our early adopters! Kaja says: I like to think that there is no exercise more pure than running. What a cliché, I know. Putting on a breathable t-shirt, lacing up your shoes, setting up your watch and stepping out of the door, multiple times a week, to condition your heart, body and ease the mind. What a healthy way to live! But sometimes you can literally taste the pollution on your tongue, feeling it travel down and encumbering your already laboured lungs. It feels like perhaps the benefits of the exercise that is supposed to be good for you are overshadowed by the quality of the air you breathe. I currently work as a scientist within the field of environmental public health, therefore I think about air pollution every single day and would hope that running in my free time would provide an escape from all that. Alas, it does not!

Both air pollution and running are close to my heart. I started running a few years ago during my PhD (in air pollution forecasting, no less), and somehow it became a huge part of my life. My preference is for mountainous trails - both UK and beyond - but that is not always available to me and so I find myself pacing the polluted streets of my town a few times a week. When I randomly stumbled on the Air Aware Labs development of an air quality Strava widget through LinkedIn, I was surprised that such a tool didn't already exist and jumped at the chance to give it a go! It has been insightful to view the modelled average NO2 concentrations along my route when I finish, and how it changes depending on what time of day I run, where I run, and of course on the meteorological conditions. I am particularly excited to see a development of a more personalised dashboard, and the potential to plot a route which minimises pollution exposure. The ability to choose a "cleaner" route would be of benefit to everyone, and particularly for runners (and cyclists) who live with asthma and other respiratory conditions. Excited to see where this goes next!

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Get in touch

Please follow Air Aware Labs to stay in touch with our progress. If anything in this newsletter has piqued your interest, please send me (Louise Thomas) or William Hicks a message!

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More newsletters

Although the Venture Builder has finished, we will never forget our fellow ZINC teams.  Please read and subscribe to newsletters of others in cohort 7: